Marketing Momentum Diagnostic

A marketing data framework that translates signals into decisions to guide confident prioritizing and resourcing.

The Problem

82% of ClimateTech orgs lack a basic marketing analytics setup

Our analysis of a broad cross-section of 100+ ClimateTech organizations—from early-stage startups to established players—revealed 82% lack a basic marketing analytics setup, leaving growth potential untapped.

The Solution

The ClimateTech Marketing Momentum Diagnostic

We take your current digital presence and configure a signal-driven foundation so you can:

What You Get

  • ✺Analytics Setup & Configuration

    Ensure analytics tools (GA4, Search Console) are properly implemented.

  • ✺ Website Performance Dashboard

    Receive ongoing insights to track impact and adjust strategy.

  • ✺2-4 High-Impact 'Search Everywhere' Priorities

    Expand visibility and reach the right audience.

  • ✺Tactical Now & Later Roadmap

    Get quick wins and structured long-term strategies for consideration.

  • ✺Simplified Messaging Scaffold

    Test narrative cohesion and clarity for external activation.

  • ✺Target Audience & Distribution Insights

    Understand key engagement opportunities.

LET'S BUILD YOURS

Our Process

Explore

We: Identify what marketing data you have and what’s missing.

You: Complete a 10 question in-take form.

Configure

We: Set up or refine tracking systems, run a Search Everywhere audit and assess competitive landscape.

You: Keep on keeping on.

Create

We: Deliver immediate action steps and long-term recommendations for sustainable marketing growth.

You: Digest findings, weigh strategic considerations, and evaluate current resourcing to support highest priority actions.

Curious what this could look like?

✺ Frequently asked questions ✺

  • This diagnostic is designed to give you a system to make marketing decisions that drive revenue and engagement. Instead of wondering what’s working, you’ll have clear signals showing which efforts drive the actions you desire, attract the people who matter, and contribute to the long term success of your organization. 

  • You’ll get quick wins immediately—within 2 weeks, you’ll have a performance dashboard, prioritized opportunities, and a clear tactical roadmap with immediate go-dos.

  • You walk away with a clear, actionable roadmap—no long-term commitment needed. If you need ongoing execution support, we have flexible packages to help you act on the considerations surfaced.

  • GA4 setup is one thing—configuring it to deliver actionable insights for marketing and business decisions is another. We don’t just turn on the tool; we make sure it’s tracking the right things and set up in a way that actually informs decision-making.

  • The insights from this diagnostic are generated with your current business goals in mind. As goals change, the foundational data system is designed to be adaptable and helpful regardless of what you’re aiming to achieve.

  • Without clear data, marketing can become a black hole of spend with little clarity on what’s driving results. This diagnostic ensures that every dollar and decision you put into marketing is working as hard as possible, guiding your team toward the right efforts at the right time.

“In just two weeks, we had an analytics foundation, clear roadmap and quick wins we could implement right away. This was the missing piece in our marketing strategy.”

— Owen Dubeck, Terradot

Partners

Marketing thrives with expertise, and data makes it unstoppable—get both with us.

LS Consulting is a boutique firm offering fractional marketing services to early and growth stage companies on an ongoing and project basis. Based in Oakland, CA and serving clients worldwide.

Interested in seeing if we’re a fit? Schedule a free 15 minute discovery call below.