Climate Tech is inherently scientific—driven by data, research, and evidence.

Its marketing should be too.

Hi, there. I’m Leta (pronounced Lee-tah), a passion powered marketing leader with a knack for navigating ambiguity and helping big, new ideas come live in the world.

Over the last 15+ years, I’ve helped numerous Silicon Valley startups in emerging and transforming industries go to market and unlock their potential.

Across industries, I’ve seen nearly every startup make one critical misstep in building their marketing function—skipping over or not properly configuring their marketing data infrastructure.

And hey, I’m no exception. With my first ClimateTech clients, I was so eager to dive in that I forgot to insist on access and make sure the analytics were set up to align with our strategy.

Deploying analytics without configuring them for marketing? That’s like installing solar panels but not connecting them to the grid—you’re sitting on power you can’t use.

The truth is, even the best marketers will miss valuable insights and opportunities without a solid data configuration. But here’s where ClimateTech can break the mold. Every single innovation and solution deserves a rock-solid marketing data foundation to unlock growth and scale.

My mission? To make sure that happens—from day one. Because a marketing function built without foundational data configuration is limited, no matter how talented the team is.

Our teams excel at combining the creative and analytical sides of marketing. Every fractional team we build is powered by a strong marketing analytics design—this isn’t optional, it’s at the core of everything we do.

Data is the feedback loop that ensures we can track what works, tweak what doesn’t, and ultimately tell a story that’s as compelling and credible as the planet transforming technology we’re supporting.

Why Fractional Teams

Flexibility

Our model gives ClimateTech startups the versatility to adapt and grow. With access to a broad bench of experts, we tailor the right team for your evolving needs, ensuring your marketing stays agile and aligned with your goals.

Dynamic Collaboration

A single person playing multiple instruments can make music, but a small symphony delivers a richer performance. That’s how our teams work—multiple marketing disciplines working in concert to create greater impact.

Efficiency

Fractional marketing teams offer a potent mix of expertise at a fraction of the cost. With the budget for one full-time hire, you can access a broader range of skills and deliver immediate impact—maximizing resources without sacrificing quality or results.

With us, you’ll always know what’s working, what isn’t, and how to keep improving.

Meet Some Of The Experts

Why Us

Magnetic Magic

Marketing is about relationships and we have a knack for creating moments and experiences that fuel connection and loyalty.

Impact Guaranteed

Your success is our success. Together we’ll achieve real outcomes and make your marketing consistently generate revenue and opportunity.

Mutual Reciprocity

True partnerships are anchored in respect and endless curiosity. With us you are always guaranteed proactive communication, balanced debate, and an open mind.

We are teams of marketing magicians, data-driven experts, and seasoned storytellers focused on helping your Climate Tech startup thrive. With deep experience in climate and startups, we balance fast growth with meaningful impact to help you succeed.

Marketing thrives with expertise, and data makes it unstoppable—get both with us.

Want a marketing system that combines flexibility, deep expertise, and a data-driven foundation?